Turn your contacts into qualified leads then into satisfied customers
81% of revenues generated by companies exhibiting at trade shows is carried out after the event thanks to follow-up with leads.
Often, you find that contact data are not entered into your database due to lack of time.
This result in missed opportunities. Who is competent enough to write emails to potential partners situated in the far east ?
How do you calculate the R.O.I generated by your participation in a trade show ?
The Smartt Salon experience in 4 steps
Say good bye to data entry back from the show.
Inside the booth, use a smartphone app to take a picture of your visitor's business card. We set up a real time automated connection to your contact list and your CRM with the transmitted data.
Automatically monitor hundreds of contacts
We analyze the profile of your prospects gathered at the exhibition based on industry and their cultural preference. We create one or more sequences of messages tailored to these different profiles.
Set the right tone in your emails.
Save time on writing emails. We write email content in French and English tailored to the profile of your leads.
Control your process from week to week.
We set up the requisite accounts. We extract data and key indicators from the automated email sequence.
You receive weekly report with the relevant figures and the next advisable actions.
Specifically, how does it work?
Attach a note and tag to the contact.
The scheduled email sequence based on his profile is ready to be sent. You will follow the actions taken by your lead based on the content and
call to actionthat you send.
This will allow you to qualify your lead.
Once you know he is ready to take action, he can make an appointment through a personnalized link. All that your sales team has to do is take the call or meet in person.
At last, you've got a reliable way to follow the changes in the profitability of your participation in a trade show.
Adopt Smartt Salon and:
- Don't fall behind on data entry after a trade show.
Automate your process.
- Delight your sales team
- Only spend time on your most valuable leads
Not enough budget to automate your trade show follow-up, yet? We won't be mad. We send a monthly newsletter about email automation and technical marketing.
fondatrice de PAZAP.FR
« Avoir eu Aleth dans notre équipe a fait la différence. Sa vision globale du projet et de ses enjeux commerciaux nous a permis de développer l'application PAZAP telle qu'elle correspondait à ma vision. Sa capacité à expliquer les choix techniques dans un langage accessible m'a permis de me consacrer plus sereinement aux autres aspect du projet.»